Draft for review – this policy has not yet been reviewed by a qualified solicitor.
This Cookie Policy explains how Portfolio Sales Consultancy Ltd ("PSC", "we", "us", "our") uses cookies and similar technologies on portfoliosalesconsultancy.co.uk. It should be read alongside our Privacy Policy.
1. What Are Cookies and Similar Technologies?
Cookies are small text files placed on your device by websites you visit. Similar technologies include browser storage (such as localStorage), which lets a website save a small piece of information in your browser. Under the Privacy and Electronic Communications Regulations 2003 (PECR), we may only store or access information on your device without your consent where it is strictly necessary to provide a service you have asked for.
2. What This Website Uses
We keep our use of these technologies to a minimum. The website uses only the following.
2.1 Your cookie choice (strictly necessary)
When you choose "Accept All" or "Essential Only" on our cookie banner, we save your choice in your browser's localStorage under the name psc_cookies_accepted. This is first-party (set by our own website), is not sent to us or anyone else, and simply stops the banner reappearing on every page. It stays until you clear your browser data.
2.2 Website caching cookie (strictly necessary)
Our website's caching system may set a first-party cookie called _lscache_vary so that it can serve you the right version of each page quickly. It holds no personal information, is not used for tracking and expires after two days. Our enquiry forms do not set any cookies.
2.3 Content loaded from third parties
These are not cookies set by us, but they involve your browser connecting to another organisation's servers:
- Google Fonts – our typefaces are loaded from Google's servers (fonts.googleapis.com and fonts.gstatic.com). Google receives your IP address and basic browser information so that it can deliver the fonts. See Google's Privacy Policy.
- Unsplash – some photographs are loaded from images.unsplash.com, which likewise receives your IP address and browser information in order to deliver the images. See Unsplash's Privacy Policy.
2.4 Analytics (only if you choose "Accept All")
Analytics (Google Analytics and Microsoft Clarity) run only if you choose "Accept All". If you choose "Essential Only", they do not run. Nothing is loaded from Google Analytics or Microsoft Clarity, and none of their cookies are set, until you have made your choice.
- Google Analytics tells us how many people visit, which pages they view and how they found us. It sets first-party cookies named
_gaand_ga_<ID>. Google's advertising features are switched off. See Google's Privacy Policy. - Microsoft Clarity shows us how visitors use our pages (for example, clicks and scrolling) so that we can improve them. It sets first-party cookies named
_clckand_clsk, and Microsoft may set its own cookies on clarity.ms. See the Microsoft Privacy Statement.
We do not use advertising or targeting cookies.
3. Summary Table
| Name / Source | Type | Purpose | Duration |
|---|---|---|---|
| psc_cookies_accepted | Strictly necessary (first-party localStorage) | Remembers your cookie banner choice | Until you clear your browser data |
| _lscache_vary | Strictly necessary (first-party cookie) | Lets our caching system serve the right version of each page | 2 days |
| Google Fonts | Third-party content | Delivers the website's typefaces; Google receives your IP address | Each page load |
| images.unsplash.com | Third-party content | Delivers photographs; Unsplash receives your IP address | Each page load |
| Google Maps | Third-party content (Contact page only) | Shows our office location; loads only when you select “Show the Map”, after which Google may set its own cookies | Set by Google |
| _ga, _ga_<ID> (Google Analytics) | Analytics (first-party cookie), only after "Accept All" | Counts visits and shows which pages are viewed | Up to 2 years |
| _clck, _clsk (Microsoft Clarity) | Analytics (first-party cookie), only after "Accept All" | Shows how visitors use our pages so we can improve them | _clck up to 1 year; _clsk 1 day |
4. Managing Your Preferences
When you first visit our website, a banner lets you choose:
- Accept All: turns on Google Analytics and Microsoft Clarity
- Essential Only: only the strictly necessary items above are used, and analytics do not run
You can change your choice at any time: change your cookie choice. This clears your saved choice and our analytics cookies, and the banner will appear again.
Browser controls
Most browsers let you block or delete cookies and stored site data. How you do this depends on your browser:
If you block all cookies, the website will still work, and you can always contact us by phone or email.
5. Legal Basis
The cookie choice item and the caching cookie are strictly necessary and do not require consent under PECR. Analytics are used only with your consent, which you can withdraw at any time as described above.
6. Changes to This Policy
We will update this policy if we change the technologies used on our website. The "Last updated" date at the top shows the most recent revision.
7. Contact
If you have questions about this policy, contact Portfolio Sales Consultancy Ltd at contact@portfoliosalesconsultancy.co.uk or 01952 433 399.